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As part of our long tradition of bringing the industry’s movers and shakers to you, we are pleased to announce that we have partnered with the Colorado AMA Chapter for an exciting series of free webcasts.  This three-part educational series showcases the latest success stories, emerging trends and future technologies in digital marketing.

AMA Members Only.


Free Webcast Schedule and Descriptions:
 
The CP + B Digital Peep Show
Wed, Feb 17, 2010, 4:00 PM Eastern Time
Crispin, Porter + Bogusky works with some of the world’s leading brands – Microsoft, Burger King, Best Buy, Gap, Old Navy, and Coca-Cola – as well as smaller companies like Brammo. Learn some of the creative tactics and strategies that CP+B utilizes to make brands famous, change culture, connect with customers, and deliver business results, in an ever evolving digital landscape.
 
Speaker: Winston Binch, Partner/Managing Director of Interactive, Crispin Porter + Bogusky
 
 
Practical Marketing Through Social Channels
Wed, Mar 31, 2010, 4:00 PM Eastern Time
Do you do market through social channels? Do you need to? If so, how do you do it? And how do you do it well? In this session we explore examples of social media marketing done right or not so well and provide insights on how to take next steps with practical programs that leverage the “conversations” and interactions already happening online.

Speakers: Dr. Augustine Fou, Chief Digital Officer, Omnicom and Dan Neely, Founder & CEO, Networked Insights
 
Mobile Marketing: The Next Wave
Wed, Apr 28, 2010, 4:00 PM Eastern Time
What are the current trends and metrics affecting mobile marketing? What strategies should you employ as you begin to embark on a mobile marketing initiative? What are some of the best-of-breed examples of “mobile done right?” You’ll come away from this webinar with actionable insights in to how to enhance your organization’s strategy to effectively embrace the emerging dominance of the mobile marketing channel.

Speakers: Christopher Carfi, CEO, Cerado, Inc. and Mike Ricci, VP of Mobile Marketing, Merkle Advertising 
 
Thank you and I look forward to joining you on the webcasts,
 
Keith Michel
VP of Programming
AMA, Baltimore Chapter