Nichole Kelly caught up with Amber Naslund, Director of Community for Radian6, at South By Southwest Interactive 2010 to ask about social media measurement. She came up with 7 questions to help take the mystery out of social media measurement.
After you watch the video leave a comment below and let me know which category Amber fits in and why…
1) Houdini – all smoke and mirrors
2) Miami Vice – definitely trendsetting
3) CSI – Crime Scene Investigator – so smart with social media measurement that NOTHING gets by.
This interview was conducted for FolkMedia.
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Nichole is the Director of Social Media for CareOne Debt Relief Services andVice President of Communications for the Baltimore Chapter of the American Marketing Association. She also blogs about social media and marketing innovation at nicholekelly.com
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