The American Marketing Association Baltimore Chapter is an entirely volunteer-run organization. Each month, the Chapter selects a Volunteer of the Month in order to recognize the extraordinary effort of these hard-working and dedicated individuals. The Volunteers of the Month are nominated and voted on by the Chapter’s Executive Board.
Rebecca Chadwick of the Marketing and Communications Committee has been selected as the Volunteer of the Month for May 2018. Chadwick is the director of marketing and sales at StarChapter, an association management software company serving local chapters of professional and trade associations in the United States and Canada. She works to align the company’s marketing and sales teams through a shared and integrated approach.
As a member of the Marketing and Communications Committee, Chadwick develops content featuring sponsors, working with AMA sponsors to showcase their marketing thought leadership and expertise. “I have really appreciated the opportunity to connect with some of Baltimore’s best marketers to provide useful tips to empower marketers to become better marketers. I’ve begun to develop relationships to help improve my content, strategies and network in a way that makes me feel good because at the same time I can also give back to the marketing community,” Chadwick says.
Her interest in volunteering grew out of her own personal and professional blogging activity. An avid blogger for five years, she was looking to get more involved and expand her network in the local marketing community and felt the Marketing and Communications Committee was a perfect fit after meeting committee vice president Brynn Devereaux at one of AMA Baltimore’s networking events. Says Chadwick, “With every blog I’ve written on behalf of a sponsor, I have learned something new that has improved the way I think about my own marketing initiatives in my professional role.”
Chadwick encourages marketers to approach their professional lives by embracing collaboration: “If we allow ourselves to just freely think out loud with our teams and let the best ideas win, we can create collaborative cultures that achieve great success.”