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AMA Baltimore PROUDLY presents nationally known and locally grown motivational speaker, television host and executive communications consultant Bob Paff on Dec 7th 2011.

Whether you own the company or work in the mailroom your success begins every day your feet hit the floor. For it is not the company that writes the amount on your paycheck, it is the value you bring to work every day that does. 

Why? Because you are the CEO of ME Inc. You are the greatest resource you can ever be given! 

Bob will share insight and stories like no other, arming you with practical ways to expose and enhance your greatest asset…YOU!

Sign up for this event today, you can’t afford to miss it.

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Greetings Finest Marketers of Baltimore!

If you haven’t already attended an AMA Baltimore event this year, you’re certainly missing out. So far we’ve learned the secrets behind storytelling, enjoyed ice cream sandwiches with a top agency exec, and dove into the world of mobile SEO.

Point is, if you’re looking for a close-knit, supportive group of like-minded marketers interested in staying abreast of the latest marketing trends, AMA Baltimore is the place for you. With access to over 20,000 members across all marketing disciplines, award-winning publications and the abundant amount of member resources, your AMA Baltimore membership has what you need to fuel success.

Being a Chapter in the Baltimore area, we understand the importance of that small town feel. Whether you’re a seasoned marketer or a recent college grad, our purpose is provide a wealth of resources to make you a better marketer. This week, make sure you check out some of our upcoming webinars, an episode of AMA TV, or one of our recent blog posts. Read the rest of this entry »

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Do you think your company needs an SEO optimized mobile site?  Your customers and potential customers do!  Odds are, if you offer local products and services, you customers and potential customers are trying to find you on their smartphones.  Are you ready to help them find what they’re looking for? Lori Ulloa from R2Integrated is going to tell you everything you need to know optimize your mobile site – you can’t afford to miss this!

Register today!

About the presenter:

After her failed attempt at being the world’s first female accordion playing rap recording artist, Lori Ulloa decided to dedicate her full breadth of trends intuition and skills to Internet marketing and SEO. Read the rest of this entry »

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By Rob Macdonald

More good news to share about the Baltimore Chapter!  Just last weekend (October 2 to be exact) the AMA Baltimore received National Honors from AMA’s Headquarters.

As you may know, each year, every chapter submits a Chapter Excellence Award (CEA) entry that summarizes the challenges and successes of their term. This year, Marci De Vries spearheaded the effort to craft our CEA entry as her last task of the president of the AMA Baltimore 2010-2011. The 175-page report (give or take a few pages) highlighted our 80% member satisfaction rating as well as major gains in membership and program attendance/sponsorship.

Our awards for Chapter year 2010-2011 include:

  • Chapter Excellence – LEADERSHIP
  • Merit Award – MEMBERSHIP

It is gratifying to receive these top honors from the American Marketing Association, and we look forward to the AMA Summit this spring where we will be honored and given an opportunity to share our pathway to success with the other chapters of the AMA.

To view the full list of winners, please click here.

Special thanks to Marci and Dov Hoffman, our VP of Memberships.  And congratulations to our 2010-2011 board and to all of the volunteers, members, and partners that made these awards possible for us. We are all in this together – so let’s celebrate!

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Happy Fall Baltimore Marketers!

We hope you’ve had a fun but productive summer, we’ve missed seeing you. While you were at the beach we were hard at work preparing an awesome schedule of events to kick off your autumn. Read the rest of this entry »

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Afnan Picture

The Baltimore AMA was proud to honor Afnan Idris, Professional Development Chair for Salisbury University’s AMA chapter, volunteer of the month in September. Afnan does an excellent job connecting other local collegiate AMA chapters with the Baltimore chapter through event planning and social media. Even though she is our youngest board member, she has proved to be a natural networker by securing dynamic speakers to plan and promote successful events for her local chapter.

In addition to her work with the AMA, Afnan is the emerging face of student business leaders at Salisbury University, with award winning pursuits of professional development and leadership skills.  With work experience in the Middle East, pursuing a dual major in Marketing/Information Systems, and a minor in Spanish, Afnan is creating the new standard of being a well-rounded student. Recently, she has developed a new Professional Development Series through AMA Salisbury to assist fellow students to enhance personal development, strengthen leadership, and expand their networks.

Congrats Afnan! We’re proud to call your our own. Keep up the great work!

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By: Gregg P. Landry – Owner of BlueRock Productions & Studio

Consider this recipe for marketing video success…

  • An off-the-cuff message
  • $150 flip cam
  • an office manager/camera operator
  • 10 minutes

I smiled as I came across a recent Baltimore Business Journal advice column that touted this formula for creating sales growth.  With my 18 plus years of professional video services experience, I must say that I have never offered such advice, but the topic does allow us to explore where quality and value need to meet for your company’s best marketing video interests.

I have been asked many times in recent years if the explosion of low priced cameras and edit systems has had an effect on our video production and studio business.  Thankfully the answer is no and for good reason.  Professional video services are distinguished in many ways, among them are creative experience, reliability, track record of success and professional equipment in terms of camera, lighting, audio and computer based editing.  These are basically the same levels of professionalism that distinguish the professional marketer from the beginner or amateur. Read the rest of this entry »

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Gentlemen & women, start your engines!

In the next few days, race fans from all over the world will converge in downtown Baltimore to witness the excitement of the Grand Prix.  We expect to make a lot of noise as a city – literally and figuratively.

Likewise, the Baltimore Chapter of the AMA has kicked it into hire gear.  Our new board of directors created our chapter plan and budget, and sent it to AMA International Headquarters on August 1, a requirement for all chapters in AMA.  With the plan as our tactical guide for navigating the 24+ events and programs we are in the process of scheduling for 2011-12, we are off to the races, and looking forward to another great year of high level networking and valuable programming. Read the rest of this entry »

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