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The Baltimore Chapter of the American Marketing Association (AMA) today announced that it has named Keith Michel as its new Board president, as well as the addition of three new vice president-level Board members for its 2012-2013 year.
Keith Michel is a results driven marketing professional who has successfully managed the strategic planning and daily needs of a diverse set of businesses. Through his career, Keith has been an entrepreneur and senior marketing strategist for top brands like McDonalds, Giant Food and the Washington Post, as well as an advertising account executive. In his current capacity as Marketing Manager at Laureate Education, Keith leads the development and execution of brand positioning, new product launches, marketing strategies, online advertising, data analysis and driving enrollments for The Richard W. Riley College of Education and Leadership at Walden University. Keith graduated from Skidmore College. Read the rest of this entry »
February 14, 2012 – Baltimore, MD–The Baltimore Chapter of the American Marketing Association (AMA Baltimore) announced today that it has selected digital marketing firm, R2integrated, as exclusive Learning Partner in developing its growing marketing education series. R2i will provide critical content support, expertise, and identify prominent guest speakers to benefit AMA Baltimore members, the region’s leading marketing professionals.
AMA Baltimore engages with marketing and communications professionals in the region to deliver professional development, networking opportunities and industry resources. R2i was selected for its continued thought-leadership across the nation, as well as in the region, its demonstrated innovation in the industry, and its breadth of experience in social and digital media. Read the rest of this entry »
The American Marketing Association (AMA) is once again proud to announce its annual call for nominations for the 2012 Marketing Excellence Awards to be held in June. The AMA recognizes the hard work and results of local marketing campaigns and the professionals who put them together for their companies and clients. We look forward to honoring these outstanding efforts during an evening of dinner, networking and fun!
This is your time to show off your hard work!
Who’s Eligible to Enter?
The Marketing Excellence Award is given each year to an individual or organization that plans and implements the best marketing campaign and can demonstrate the campaign’s success with measurable results. The Marketing Excellence Awards will recognize outstanding and effective marketing in our region by awarding the top 8 entries.
Please consider your local and national campaigns from the past year. AMA Baltimore will award as follows:
- 5 local awards – $50 non-member app fee, $0 member app fee
- 3 national awards, $50 non-member app fee, $0 member app fee
Congratulations Debbie Wright! You are AMA Baltimore’s January 2012 Volunteer of the Month. This is our time to share your amazing contributions to our chapter with the world!
Debbie is one of our longest standing members, as she joined the Baltimore chapter in 1983 (sheesh, she was practically in diapers). Her loyalty and commitment shines through as she serves on the membership committee. Each month, Debbie is responsible for membership retention and engagement, and judging by our solid and growing membership numbers, she does an excellent job. In addition, she manages the Marketing Career Network job database for AMA Baltimore.
In her spare time, Debbie is a marketing manager for FedChoice Federal Credit Union managing events, advertising efforts, and marketing materials to prospects and customers. On top of it ALL, she finds time to help her daughter select a college and enjoy Katy Perry concerts with her husband (no, we’re not kidding, she is a very avid Katy Perry fan).
Debbie – thank you for everything you do for this chapter and we all look forward to continued success.
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Are you jealous of Debbie? Do you want to volunteer? Don’t be shy – there’s always something for you to do. For volunteer opportunities, please send an email to our President Rob Macdonald at rob@amabaltimore.org.
Calling all students and parents!
The AMA Baltimore is proud to announce that we are now accepting applications for its 2012 Undergraduate Marketing Education Scholarships, which will be awarded to three exceptional undergraduate students in marketing or a marketing-related degree program in Spring 2012.
For this year’s competition, we are pleased to offer a first place prize of $2,500 and two $500 Book Scholarships for runner-up winners. We would appreciate it if you would announce the availability of these scholarship offerings in classes with students who will be juniors and seniors as of September 2011 (sophomores and juniors at present) and are pursuing a marketing or marketing-related major. Read the rest of this entry »
Happy Holidays!
It’s that time again… shopping, tree trimming, and endless parties. We can’t believe the holidays are here already! We know you’ve got a lot going on right now, however come January you’ll be looking towards 2012. Coincidentally, the AMA Baltimore is busy building our ballot for the springtime board elections. As a past president of the AMA Baltimore, I assure you that board management is an excellent way to network, build your resume, and most importantly, enhance your skill-set.
Don’t be shy! Submit your nominations to Marci@amabaltimore.org by January 31 to be included. You can nominate yourself, a respected co-worker, or a friend in the marketing field. Please include the following in your nomination email: Read the rest of this entry »
AMA Baltimore PROUDLY presents nationally known and locally grown motivational speaker, television host and executive communications consultant Bob Paff on Dec 7th 2011.
Whether you own the company or work in the mailroom your success begins every day your feet hit the floor. For it is not the company that writes the amount on your paycheck, it is the value you bring to work every day that does.
Why? Because you are the CEO of ME Inc. You are the greatest resource you can ever be given!
Bob will share insight and stories like no other, arming you with practical ways to expose and enhance your greatest asset…YOU!
Sign up for this event today, you can’t afford to miss it.
Greetings Finest Marketers of Baltimore!
If you haven’t already attended an AMA Baltimore event this year, you’re certainly missing out. So far we’ve learned the secrets behind storytelling, enjoyed ice cream sandwiches with a top agency exec, and dove into the world of mobile SEO.
Point is, if you’re looking for a close-knit, supportive group of like-minded marketers interested in staying abreast of the latest marketing trends, AMA Baltimore is the place for you. With access to over 20,000 members across all marketing disciplines, award-winning publications and the abundant amount of member resources, your AMA Baltimore membership has what you need to fuel success.
Being a Chapter in the Baltimore area, we understand the importance of that small town feel. Whether you’re a seasoned marketer or a recent college grad, our purpose is provide a wealth of resources to make you a better marketer. This week, make sure you check out some of our upcoming webinars, an episode of AMA TV, or one of our recent blog posts. Read the rest of this entry »
By Rob Macdonald
More good news to share about the Baltimore Chapter! Just last weekend (October 2 to be exact) the AMA Baltimore received National Honors from AMA’s Headquarters.
As you may know, each year, every chapter submits a Chapter Excellence Award (CEA) entry that summarizes the challenges and successes of their term. This year, Marci De Vries spearheaded the effort to craft our CEA entry as her last task of the president of the AMA Baltimore 2010-2011. The 175-page report (give or take a few pages) highlighted our 80% member satisfaction rating as well as major gains in membership and program attendance/sponsorship.
Our awards for Chapter year 2010-2011 include:
- Chapter Excellence – LEADERSHIP
- Merit Award – MEMBERSHIP
It is gratifying to receive these top honors from the American Marketing Association, and we look forward to the AMA Summit this spring where we will be honored and given an opportunity to share our pathway to success with the other chapters of the AMA.
To view the full list of winners, please click here.
Special thanks to Marci and Dov Hoffman, our VP of Memberships. And congratulations to our 2010-2011 board and to all of the volunteers, members, and partners that made these awards possible for us. We are all in this together – so let’s celebrate!
Happy Fall Baltimore Marketers!
We hope you’ve had a fun but productive summer, we’ve missed seeing you. While you were at the beach we were hard at work preparing an awesome schedule of events to kick off your autumn. Read the rest of this entry »
marcidevries
Dov Hoffman
Amy Garland
Jennifer Glass
Megan Campbell
Katie Roberts
