5/22 AM Event: The CEO’s Perspective on Social Media in Marketing

REGISTER HERE: http://www.eventbrite.com/event/6485007833

Session Presenter: Marci DeVries, MDV Interactive

We have heard a lot about the tactics of social media and how to integrate it into your marketing plan, but how does it look to the CEO? Come to this session to learn how to talk about this with a business owner who has not had the immersive social media experience of a marketer in the 21st century. CEOs are welcome to this session to share thoughts, experiences and questions.  

You will learn:

  • How to keep the discussion moving after the CEO boggs down in jargon
  • 5 ways to help the CEO understand what social media does for the company in lieu of converting business
  • How social adds power to a targeted marketing campaign
  • How to describe the strengths and weaknesses of targeted marketing and social marketing
  • Balancing strategies between traditional and social marketing

Event Details:

Date and Time:
May 22, 2013
7:30-7:45am Registration, Networking, and Continental Breakfast
7:45-8:45am Presentation and Q&A Session

Address:
Advertising.com / AOL - Ivory Building
1020 Hull Street
Baltimore, 21230
Parking available in spots labeled visitor

REGISTER HERE: http://www.eventbrite.com/event/6485007833

Pricing:
Student AMA Members $20, plus processing fee
Professional AMA Members $25, plus processing fee
Student Non-Members $25, plus processing fee
Professional Non-Members $40, plus processing fee

About the speaker: Marci DeVries
President, MDV Interactive

Marci brings a deep understanding of  how to build communications channels using novel as well as existing technologies. She is a consultant, entrepreneur and associate marketing professor at Johns Hopkins University. Prior to MDV Interactive, she built and successfully sold MDV Communications, a Web Development/SEO company and 4Syndication, a blogging software company. She developed MDV Interactive as an alternative to the traditional marketing agency. Driven by results and energized by client successes, she is focused on finding strategic solutions for the  challenges at hand. Her technical background helps streamline processes and enable technical integration into marketing solutions.

 

6/4: AMA June Happy Hour

REGISTER HERE: http://www.eventbrite.com/event/6702678893#

Join the Baltimore AMA for a membership happy hour! Network with the brightest marketers in Baltimore and learn how to best take advantage of the benefits of your AMA Baltimore membership. Members are encouraged to bring a friend to this event for only $10! Join us for our June membership happy hour and you’ll be entered to win a FREE AMA Baltimore membership ($285 value) – tap into members only resources, connect with local and national like-minded marketers, and learn about the latest/greatest trends to become a better marketer TODAY!

Your ticket to this event includes a complimentary drink and appetizers.

Event Details:

Date and Time:
June 4, 2013
6:00-8:00pm

Address:

Mount Washington Tavern
5700 Newberry St.
Baltimore, MD 21209

REGISTER HERE: http://www.eventbrite.com/event/6702678893#

Pricing:
AMA Members $15, plus processing fee
AMA Member + Bring a Friend! $25, plus processing fee
Tickets also available at the door