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	<description>The Baltimore Chapter of the American Marketing Association</description>
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		<title>Is Integrated Marketing Communications Essential for Branding?</title>
		<link>http://amabaltimore.org/2012/02/02/is-integrated-marketing-communications-essential-for-branding/</link>
		<comments>http://amabaltimore.org/2012/02/02/is-integrated-marketing-communications-essential-for-branding/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 13:59:13 +0000</pubDate>
		<dc:creator>Megan Campbell</dc:creator>
				<category><![CDATA[AMA Member Blog Posts]]></category>
		<category><![CDATA[AMA Baltimore]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Business Growth]]></category>
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		<category><![CDATA[Marketing Trends]]></category>
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		<guid isPermaLink="false">http://amabaltimore.org/?p=2930</guid>
		<description><![CDATA[by Ed Weiss … Does a painter paint? Talk among yourselves. Every blog in my Branding series discusses how branding is a process and not a quick fix. My advice to readers is to have a core principle at the heart of their message and the way they conduct their business. OK, so you get [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=amabaltimore.org&amp;blog=10272041&amp;post=2930&amp;subd=amabaltimore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>AMA Baltimore Volunteer of the Month &#8211; Debbie Wright</title>
		<link>http://amabaltimore.org/2012/01/25/ama-baltimore-volunteer-of-the-month-debbie-wright/</link>
		<comments>http://amabaltimore.org/2012/01/25/ama-baltimore-volunteer-of-the-month-debbie-wright/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 03:28:19 +0000</pubDate>
		<dc:creator>Jennifer Glass</dc:creator>
				<category><![CDATA[AMA]]></category>
		<category><![CDATA[AMA Member Blog Posts]]></category>
		<category><![CDATA[Announcements]]></category>
		<category><![CDATA[Baltimore Marketing]]></category>
		<category><![CDATA[Member Spotlight]]></category>
		<category><![CDATA[Volunteer Opportunities]]></category>

		<guid isPermaLink="false">http://amabaltimore.org/?p=2913</guid>
		<description><![CDATA[Congratulations Debbie Wright! You are AMA Baltimore&#8217;s January 2012 Volunteer of the Month. This is our time to share your amazing contributions to our chapter with the world! Debbie is one of our longest standing members, as she joined the Baltimore chapter in 1983 (sheesh, she was practically in diapers). Her loyalty and commitment shines [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=amabaltimore.org&amp;blog=10272041&amp;post=2913&amp;subd=amabaltimore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>The Five Rules of Networking&#8230; AND Social Media</title>
		<link>http://amabaltimore.org/2012/01/18/the-five-rules-of-networking-and-social-media/</link>
		<comments>http://amabaltimore.org/2012/01/18/the-five-rules-of-networking-and-social-media/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 00:11:37 +0000</pubDate>
		<dc:creator>Jennifer Glass</dc:creator>
				<category><![CDATA[AMA]]></category>
		<category><![CDATA[AMA Guest Blog Posts]]></category>
		<category><![CDATA[AMA Member Blog Posts]]></category>
		<category><![CDATA[Baltimore Advertising]]></category>
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		<guid isPermaLink="false">http://amabaltimore.org/?p=2882</guid>
		<description><![CDATA[By: AMA Member Arsham Mirshah The 5 Golden Rules of Networking… AND Social Media! What do Social Media and Networking have in common?  It might be obvious, but they both depend heavily on your ability to deal with people (or be social). PS: Have you read How To Win Friends &#38; Influence People by Dale Carnegie? [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=amabaltimore.org&amp;blog=10272041&amp;post=2882&amp;subd=amabaltimore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>New Year, New Events: Content You&#8217;ve Been Waiting For!</title>
		<link>http://amabaltimore.org/2012/01/10/new-year-new-events-content-youve-been-waiting-for/</link>
		<comments>http://amabaltimore.org/2012/01/10/new-year-new-events-content-youve-been-waiting-for/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 18:37:43 +0000</pubDate>
		<dc:creator>Jennifer Glass</dc:creator>
				<category><![CDATA[AMA]]></category>
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		<category><![CDATA[Content Mapping]]></category>
		<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[Marketing Technology]]></category>
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		<category><![CDATA[non-profit marketing]]></category>

		<guid isPermaLink="false">http://amabaltimore.org/?p=2860</guid>
		<description><![CDATA[Happy New Year fellow Baltimoreans! The Baltimore AMA has come back from the holiday with more energy than ever! We&#8217;ve got a few great events lined up for January and February that you simply can&#8217;t miss. See below and mark your calendar to soak in some awesome content. Jan 27th 7:30-9AM:  Non-profit Marketing Special Interest [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=amabaltimore.org&amp;blog=10272041&amp;post=2860&amp;subd=amabaltimore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Marketing Secrets Revealed: Seven Ways to Sell Free like its Paid</title>
		<link>http://amabaltimore.org/2011/12/15/marketing-secrets-revealed-seven-ways-to-sell-free-like-its-paid/</link>
		<comments>http://amabaltimore.org/2011/12/15/marketing-secrets-revealed-seven-ways-to-sell-free-like-its-paid/#comments</comments>
		<pubDate>Thu, 15 Dec 2011 15:50:22 +0000</pubDate>
		<dc:creator>Megan Campbell</dc:creator>
				<category><![CDATA[AMA Member Blog Posts]]></category>
		<category><![CDATA[AMA Baltimore]]></category>
		<category><![CDATA[Business Growth]]></category>
		<category><![CDATA[Free Marketing]]></category>
		<category><![CDATA[home based business]]></category>
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		<category><![CDATA[Marketing Online Ideas]]></category>
		<category><![CDATA[Online Marketing]]></category>
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		<category><![CDATA[Twitter For Business]]></category>
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		<guid isPermaLink="false">http://amabaltimore.org/?p=2847</guid>
		<description><![CDATA[You have to sell free stuff just like paid stuff because potential customers are savvier than ever. They have choices and know there are tons of freebies available. Small businesses offer freebies as a way to try before you buy. Include these seven ways to sell your free offer as part of your marketing plan. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=amabaltimore.org&amp;blog=10272041&amp;post=2847&amp;subd=amabaltimore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>AMA Baltimore Announces 2012 Scholarship Funds</title>
		<link>http://amabaltimore.org/2011/12/12/attention-students-parents-ama-baltimore-announces-2012-scholarship-funds/</link>
		<comments>http://amabaltimore.org/2011/12/12/attention-students-parents-ama-baltimore-announces-2012-scholarship-funds/#comments</comments>
		<pubDate>Tue, 13 Dec 2011 02:05:20 +0000</pubDate>
		<dc:creator>Jennifer Glass</dc:creator>
				<category><![CDATA[AMA]]></category>
		<category><![CDATA[AMA Scholarships]]></category>
		<category><![CDATA[Announcements]]></category>
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		<category><![CDATA[Scholarship Funds]]></category>

		<guid isPermaLink="false">http://amabaltimore.org/?p=2832</guid>
		<description><![CDATA[Calling all students and parents! The AMA Baltimore is proud to announce that we are now accepting applications for its 2012 Undergraduate Marketing Education Scholarships, which will be awarded to three exceptional undergraduate students in marketing or a marketing-related degree program in Spring 2012. For this year’s competition, we are pleased to offer a first place [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=amabaltimore.org&amp;blog=10272041&amp;post=2832&amp;subd=amabaltimore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Tacking Successfully</title>
		<link>http://amabaltimore.org/2011/12/08/tacking-successfully/</link>
		<comments>http://amabaltimore.org/2011/12/08/tacking-successfully/#comments</comments>
		<pubDate>Thu, 08 Dec 2011 21:54:21 +0000</pubDate>
		<dc:creator>Megan Campbell</dc:creator>
				<category><![CDATA[AMA Member Blog Posts]]></category>
		<category><![CDATA[AMA Baltimore]]></category>
		<category><![CDATA[Business Growth]]></category>
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		<guid isPermaLink="false">http://amabaltimore.org/?p=2823</guid>
		<description><![CDATA[By Nigel Assam Any sailor will know that before you tack, you’ve got to pick an object on land, prepare your crew (Ready to tack?) and then announce (Tacking!) immediately before acting. When companies or organizations want to change their marketing tactics, they often don’t pick a goal to keep them on track and successfully [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=amabaltimore.org&amp;blog=10272041&amp;post=2823&amp;subd=amabaltimore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Are you ready to brand?</title>
		<link>http://amabaltimore.org/2011/12/01/are-you-ready-to-brand/</link>
		<comments>http://amabaltimore.org/2011/12/01/are-you-ready-to-brand/#comments</comments>
		<pubDate>Thu, 01 Dec 2011 19:02:57 +0000</pubDate>
		<dc:creator>Megan Campbell</dc:creator>
				<category><![CDATA[AMA Member Blog Posts]]></category>
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		<category><![CDATA[brand management]]></category>
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		<category><![CDATA[Creating a Brand]]></category>
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		<guid isPermaLink="false">http://amabaltimore.org/?p=2809</guid>
		<description><![CDATA[By Ed Weiss Heck no. That’s the bad news. But here’s the good news: If you’ve been following my blog for the past few months you already took a lot of the preliminary steps: you created or reviewed your mission statement. You identified your target audience, studied your competition regarding their product or service, and [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=amabaltimore.org&amp;blog=10272041&amp;post=2809&amp;subd=amabaltimore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>AMA Baltimore Calls for Board Nominations! Don&#8217;t be shy&#8230;.</title>
		<link>http://amabaltimore.org/2011/11/30/ama-baltimore-call-for-board-nominations-dont-be-shy/</link>
		<comments>http://amabaltimore.org/2011/11/30/ama-baltimore-call-for-board-nominations-dont-be-shy/#comments</comments>
		<pubDate>Wed, 30 Nov 2011 13:45:55 +0000</pubDate>
		<dc:creator>Jennifer Glass</dc:creator>
				<category><![CDATA[Advertising]]></category>
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		<guid isPermaLink="false">http://amabaltimore.org/?p=2799</guid>
		<description><![CDATA[Happy Holidays! It’s that time again&#8230; shopping, tree trimming, and endless parties. We can&#8217;t believe the holidays are here already! We know you&#8217;ve got a lot going on right now, however come January you&#8217;ll be looking towards 2012. Coincidentally, the AMA Baltimore  is busy building our ballot for the springtime board elections. As a past [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=amabaltimore.org&amp;blog=10272041&amp;post=2799&amp;subd=amabaltimore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Thanks and Giving – How Do You Thank Your Customers?</title>
		<link>http://amabaltimore.org/2011/11/22/thanks-and-giving-how-do-you-thank-your-customers/</link>
		<comments>http://amabaltimore.org/2011/11/22/thanks-and-giving-how-do-you-thank-your-customers/#comments</comments>
		<pubDate>Tue, 22 Nov 2011 19:44:29 +0000</pubDate>
		<dc:creator>Megan Campbell</dc:creator>
				<category><![CDATA[AMA Member Blog Posts]]></category>
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		<guid isPermaLink="false">http://amabaltimore.org/?p=2789</guid>
		<description><![CDATA[by Meghan Virro Before you spend your entire holiday gift budget on the tower of confections, fruit basket or other artfully arranged goodies, consider that your clients, donors, customers, and vendors might appreciate a gift just as valuable: a personal thank you. Depending on the size of your business or organization, you could: Invite your [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=amabaltimore.org&amp;blog=10272041&amp;post=2789&amp;subd=amabaltimore&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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