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By: AMA Member Arsham Mirshah
The 5 Golden Rules of Networking… AND Social Media!
What do Social Media and Networking have in common? It might be obvious, but they both depend heavily on your ability to deal with people (or be social).
PS: Have you read How To Win Friends & Influence People by Dale Carnegie? – Highly recommended if you’re a human.
OK – so you want to engage in social media or you want to be a successful networker to make connections, develop business, improve customer service, and at the end of the day, make more money.
I understand.
Use these 5 golden rules of Networking / Social Media ONLY if you want to be successful… Read the rest of this entry »
Happy New Year fellow Baltimoreans! The Baltimore AMA has come back from the holiday with more energy than ever! We’ve got a few great events lined up for January and February that you simply can’t miss. See below and mark your calendar to soak in some awesome content.
Jan 27th 7:30-9AM: Non-profit Marketing Special Interest Group – Clipper Mill, Baltimore
Running a business in today’s economy has plenty of challenges, of which non-profits are no exception. Nonprofits have unique advantages but face many challenges that traditional business organizations do not.
Marketing with limited resources is one of the biggest challenges of non-profits in the country. In this roundtable discussion, Big Brothers and Big Sisters of Central Maryland are your hosts to share your marketing magic tips and best practices for maximizing budgets and resources.
Click here to learn more and register now for the Non-Profit Marketing SIG meeting.
Jan 31st 7:30-9AM: Marketing Technology Special Interest Group – Morton’s The Steakhouse
Joe Zuccaro, CEO of Allinio, will review the different marking automation platforms used in lead management. From setting up a lead management process to implementing a lead scoring system, Joe will provide a framework for marketing to the sales funnel.
Click here to learn more and register now for the Marketing Technology SIG meeting.
Feb 8th 7:30-9AM: Creating a Content Marketing Strategy – Morton’s The Steakhouse
Join AMA’s own Katie Roberts in a content marketing strategy session where you will learn how to understand your target audiences, build a content calendar, establish baseline metrics, and more leveraging integrated social media platforms. This is a hot topic, so be sure to sign up early.
Click here to learn more and register now for the Content Creation Marketing Strategy
AWESOME PARTNER EVENT: BBJ Presents: BIZ BUZZ AWARDS
Feb 9, 2012 at Leinenkugal & Luckies
The BBJ’s inaugural Biz Buzz Awards will recognize Greater Baltimore’s best in social media. The BBJ will award the companies, bloggers, vloggers, and Tweeters who most successfully and creatively used their mediums to generate business and interest in their products.
Click here for details and registration info!
See you at your next AMA Baltimore event!
To be completely honest, the key to successful relationships is at your fingertips. Literally. Take a moment and think about the three following actions:
- Shaking hands with an acquaintance
- Sending a followup email days after you recently connected with someone
- Dialing a phone number and calling a person who you haven’t spoken with in a while
While these three actions seem extremely basic, they’re often the hardest steps in building a successful relationship. I get it, we’re all busy. But it’s necessary to follow these three actions similar to those that we perform on a daily basis (I hope!). I’m referring to the directions on the back of a shampoo bottle: rinse, lather, and repeat. We can all agree that those are relatively simple directions, correct? And we all follow them, right? Read the rest of this entry »
By: Gregg P. Landry – Owner, BlueRock Productions
Let’s be honest here, is privacy software funny to you? Maybe? Maybe not. We’ll let you decide later in this blog. Come along as I take you through a creative process for Private Eye Software that began through AMA Baltimore connections!
There are many great reasons to join an organization like AMA Baltimore, one of which is to connect with like-minded marketers that are looking to do great work. Such was the case when I was introduced to Marci DeVries of MDV Interactive through then VP of programming, Keith Michel. Marci had a vision for creating a marketing video for the AMA that would kick off the “Engage” theme for her tenure as chapter president. Read the rest of this entry »
Join AMA Baltimore, AAF Baltimore, SMEI, PRSA MD, IABC DC, MDSG, and City Biz List for Capitol Communicator’s Connecting Communicators in Baltimore Networking Event!
Date: March 31, 2011
Time: 5:30 – 7:30 p.m.
Event Description: The Baltimore Chapter of the AMA is excited to partner with Capitol Communicator and other Baltimore professional organizations for a night of great food, drink and conversation. Like the American Marketing Association, Capitol Communicator is interested in connecting professional communicators by providing events, news, trends, workshops and job postings. Read the rest of this entry »
Join us on at THE ASSOCIATED: Jewish Community Federation of Baltimore for an exciting round table discussion about marketing issues facing Non-Profit organizations.
Date: Wednesday, January 12, 2011
Register Now at: http://guest.cvent.com/d/1dqt7y/4W
Time: 12:00 PM -1:00 PM
The Baltimore Chapter of the AMA is pleased to announce the launch of a new networking series aimed at non-profit marketers at which the topics are up to the group and there are no set agendas. We have received a lot of interest in having a forum for people to share and learn from other professionals who face the same important issues and struggles everyday in their jobs. There is no better way to get the answers to those issues than by talking directly to those who have overcome the same challenges such as how to:
o Create effective marketing programs including social media campaigns for fundraising/lead generation
o Overcome limited resources and budget constraints
o Use public relations to further one’s mission when not necessarily creating news/launching a product
o Maintain passion and commitment of staff and contributors
We are excited that The ASSOCIATED: Jewish Community Federation of Baltimore has agreed to host these events at their beautiful downtown facility. A delicious lunch will be prepared and validated parking is provided for all those who attend. And better yet, attendance is FREE for AMA members! We hope to see you at this important gathering at which non-profit professionals can meet to discuss the topics most important to them and get the answers they need to do their jobs more effectively.
Agenda:
12:00 – 12:30 PM Networking and Lunch
12:30 – 1:30 PM Non-Profit Roundtable Discussion
Costs:
Professional AMA Members $0
Professional Non-Members $20
Where: The Associated: Jewish Community Federation of Baltimore |101 W. Mt. Royal Avenue |Baltimore, MD 21201
Phone: 410-727-4828
Parking Info:
Attendees can park in the Cathedral Street Garage (across from the BSO).
Please bring in your ticket for validation at the front desk at The Associated
To Sponsor this event, contact Paula Bragg
After speaking with fellow graduates and business professionals, I realized that we share some common thoughts about today’s college students entering the workforce. With the unemployment rate reaching a high point of 10.1% in October 2009 during the recession, it is surprising that more students are not taking advantage of the opportunities in front of them to improve their chances of landing a job. Thus, they could build a foundation for their network. Recently, the unemployment rate was 9.6% in September 2010 on a national level. This number increased at an even higher 14.8% for for the population aged between 20 – 24. It would seem that with fewer jobs available and hiring freezes taking place students would make more of an effort to set themselves apart in this competitive job market. Could it be that they are unaware of success tips?
Read the full post on Dov Hoffman’s blog.
This past week the Baltimore Chapter of the AMA continued their tradition of hosting an Annual Networking event. On Wednesday, September 15, a Wine Tasting and AMA Networking event took place as the region’s top marketing professionals gathered at one of the hottest wineries in town, Woodhall Vineyard and Wine Cellars. Professionals were able to discuss career advice, current trends in the world of marketing, while indulging in some of the finest wine. The event was sponsored by Capitol Communicator, which serves as a resource to the region’s communications community.
AMA Baltimore’s current theme for 2010 – 2011 is ENGAGE and this was a mutually beneficial experience for new members, current members, and potential members as all attendees were able to ENGAGE in meaningful conversations with one another. Following Bob Burg’s quote of “It isn’t just what you know, and it isn’t just who you know. It’s actually who you know, who knows you, and what you do for a living” all of the attendees were able to strengthen their personal network through forging new connections, tell their personal stories, and exchange valuable information about the respective offerings of their company.
Don’t Miss Our Upcoming Featured Professional Events:
9/29 – Unicorns, Leprechauns and other Social Media Measurements Myths Busted
10/20 – Event Segmenting Business: It’s not who you’re selling to, it’s why they buy from you
10/27 - Text Messaging; A Powerful Tool in Delivering ROI
11/10 – Grow Your Company Like a Martial Arts Master
12/8 – Using Social Media Marketing to Drive Your Business
Check the events section for more information and to register online.
FreeDigitalPhotos.net
I often hear people say “it’s not what you know, rather it’s who you know.” As I recently landed my first job out of college through the power of networking I have taken this phrase to heart. The story that I’m about to tell is a textbook example of how networking can pave a successful path. All you have to do is execute effective networking.
Last year during my summer internship I attended an intern event. There were representatives from different business units who shared their insights with approximately 100 interns.
Read the full post on Dov Hoffman’s blog.
FreeDigitalPhotos.net
With the present state of economy we are facing the worst job market since the Great Depression. I can’t stress enough the importance of networking. We are currently living in a time where it is more important who you know, rather than what you know. I am not underestimating one’s knowledge, however it is valuable to network and reach out to others. Think about the following situation, you are a business owner of a large sales company and you are looking to hire a new account executive to manage your sales accounts. You are faced with two possible options:
- Try to hire the best possible candidate through job postings, hiring a recruiter, and other forms of selecting the best candidate.
Read the full post on Dov Hoffman’s blog.
marcidevries
Dov Hoffman
Katie Roberts
Amy Garland
Jennifer Glass
Megan Campbell
