AMA Baltimore Blog

Advertising

The 2023 Comcast Advertising Report: Actionable Insights for the Modern Multiscreen TV Advertiser

Effectv
Effectv
November 27, 2023
4 minute read

Designed to help simplify the complexity that buyers and sellers are facing today as TV viewing continues to shift, Comcast shares its Annual Advertising Report.

Read More >
Agency

Engage a Wider Audience with a Professional Marketing Agency

Adobe
Adobe
October 22, 2023
4 minute read

Utilizing a professional marketing agency is an essential part of any small business’s success journey.

Read More >
Advertising

Does Ad Exposure Impact Brand Recall?

Effectv
Effectv
October 16, 2023
4 minute read

This study delves into memory impact, comparing YouTube shorts and Facebook ads on mobile devices to traditional and connected TV programming for new and established brands.

Read More >
Communications + PR

Why Taylor Swift Is a Class Act in Communications

AMA Baltimore
AMA Baltimore
September 25, 2023
10 minute read

By keeping her audience consistently curious and leaning into what they respond well to, Taylor Swift inspires us all to be marketing masterminds.

Read More >
MX Awards

Achieving the ‘Unexpected’: GMMB and the Maryland Health Benefit Exchange See Big Enrollment Gains with Targeted Campaign

AMA Baltimore
AMA Baltimore
July 10, 2023
4 minute read

MX Award Winner Spotlight By: Deborah Shapiro, AMA Volunteer According to health policy research firm KFF, 10% of Americans did…

Read More >
Email Marketing

When Should I Send My Emails?

AMA Baltimore
AMA Baltimore
July 10, 2023
3 minute read

By: Michael Kinstlinger, AMA Volunteer Of all of the components that constitute an email send – Subject Line, Super Subject…

Read More >
MX Awards

5 Reasons You’ll Want to Be at This Year’s MX Awards

AMA Baltimore
AMA Baltimore
April 27, 2023
3 minute read

AMA Baltimore invites you to join us on Wednesday, May 17th at the American Visionary Art Museum as we recognize…

Read More >
MX Awards

Enter the 2023 MX Awards: Advice and Inspiration from Past Winners

AMA Baltimore
AMA Baltimore
March 30, 2023
3 minute read

The deadline to enter the MX Awards is approaching. Organizations – both for-profit and non-profit – and agencies (on behalf…

Read More >
Brand Marketing

Creating a Winning Logo: SR&B Reveals its Strategy

AMA Baltimore
AMA Baltimore
March 24, 2023
2 minute read

SR&B Sponsored Content By: Chad Bauer, SR&B Advertising When presented with the opportunity to participate in AMA Baltimore’s 75th Anniversary…

Read More >

CONTRIBUTORS

Become a Better Marketer

Sign up to receive our newsletter with marketing best practices, thought leadership, upcoming event details, and more.
Become a Better Marketer
AMA Baltimore