The Baltimore Chapter of the American Marketing Association is an entirely volunteer-run organization. Each quarter, the Chapter selects a Featured Volunteer in order to recognize the extraordinary effort of these hard-working and dedicated individuals. The Featured Volunteers are nominated and voted on by the Chapter’s Executive Board.
Casey Callanan of the Marketing and Communications committee has been named the Featured Volunteer of Fall 2019. Casey is the Outreach Specialist at the American Urological Association (AUA), an association founded to promote the highest standards of urological clinical care through education, research, and the formulation of health care policy. As part of the Marketing and Communications Department, Casey develops, writes, and edits strategies and marketing plans, and maintains day-to-day operations of website content, print and e-magazines, blogs, podcasts, and UrologyHealth.org. He also hosts and produces two podcasts: the Urology Care Podcast, which promotes reliable education to the general public, and the AUA Inside Tract Podcast, aimed at health care providers.
“Ever since a colleague at AUA suggested I attend an AMA Baltimore event about social media marketing, I’ve been hooked.” says Callanan. “My two favorite activities are being social and learning, and AMA Baltimore offers me opportunities to do both!”
Callanan joined AMA Baltimore to meet new people and learn about the latest in the marketing industry. With an interest in podcasting, he was at the core of the chapter’s recently launched podcast: AMA Baltimore Marketing Stories. Callanan also contributed to an AMA Baltimore blog about the use of podcasting in marketing.
“Casey’s contributions as a volunteer have been invaluable to the chapter,” said Brynn Devereaux, AMA Baltimore’s President. “With his expertise, we were able to hit the ground running with season 1 of our new podcast, and in his position on the Marketing and Communications committee, he has offered a wealth of knowledge.”
AMA Baltimore has offered Callanan a “perfect opportunity” to network and learn. The professional development has been instrumental in his career, and he credits the culture of the chapter. “AMA Baltimore really feels authentic to me – the networking does not feel forced. It’s great!”
To learn more about volunteering with AMA Baltimore, please visit http://amabaltimore.org/volunteer/