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AMA in the PM: She-Suite Marketing Leadership Panel

March 29, 2023 |
7 minute read

Female executives have continued to face increased barriers compared to their male counterparts. For years, they’ve experienced being denied or passed over for key promotions, boxed into certain positions, increased pressures from the pandemic and managing an ever-changing marketing landscape. And now more than ever, the female workforce is feeling undervalued and overworked.

While female leaders continue to show immense value to their organizations, they are still outnumbered in the C-Suite and leaving their companies to get the recognition they feel they deserve, according to the Women in the Workplace 2022 Report from McKinsley/Lean In. That’s why we’re bringing you the She-Suite Marketing Leadership Panel for our upcoming AMA in the PM event. 

This annual signature event held during Women’s History Month will feature extraordinary female leaders in Baltimore who are paving the way in their industries. Get ready to hear our panelists’ perspectives on what it takes to be a leader in the marketing space and share their personal journey to the C-Suite. 

Gain exclusive industry insights on everything from key marketing trends to effective ROI measurement to the latest audience connection strategies. The She-Suite Marketing Leadership Panel will include the following top-level executives: 

  • Annie Milli, Executive Director, Live Baltimore – As Executive Director of Live Baltimore, Annie Milli is responsible for overseeing all operations, Annie drives Live Baltimore’s mission to increase the City’s population, leads fundraising, heads government relations, and engages with the Board of Directors.Having built her career in consumer advertising, Annie lends 20 years of marketing and communications experience to Live Baltimore. Annie previously held positions with Baltimore-based firms Siquis Ltd. and Eisner Communications. She has worked on accounts including US Airways, The Maryland Lottery, Marriott International, The National Aquarium in Baltimore, Bravo Health, Hooked On Phonics, the Lenox Corporation, and other notable brands.
  • Tierra Brown, Chief of Marketing Communications, Baltimore City Department of Recreation and Parks – Innovative ideas, relentless execution, and a knack for making something out of nothing are what set Tierra Brown apart from her peers. Leveraging these qualities with nearly 20 years of marketing communications experience, she’s transformed brands in the healthcare technologies, energy and municipal industries. While most of her work is done behind the scenes, you may know her from the rebrand of the AFRAM festival, National Cherry Blossom Festival partner campaigns, or the reopening of Shake and Bake Family Fun Center. Tierra has produced award-winning creative and digital campaigns for her clients and prides herself on making industry-level marketing services and techniques obtainable for small and minority-owned businesses.
  • Sarah Quackenbush, Chief Strategy Officer, Harvey Agency – Sarah is an experienced marketing professional who has specialized in leading cross-functional teams, developing meaningful brand platforms, and creating strategic, measurable, and effective omnichannel marketing programs for clients in the CPG, Cannabis, Retail, Hospitality and Sports and Entertainment verticals. She has worked in various capacities in the marketing industry, and has held leadership positions in some of the region’s most recognized agencies, including Planit, Mindgrub, Havas and The Harvey Agency. In January, Sarah and her creative partner Jess Brown launched Coven, a strategic and creative studio designed to help brands and agencies grow.
  • Kelly Nowlan, Global Product Marketing Director, T. Rowe Price – A veteran marketer and communications professional, Kelly has built a successful track record of creating, managing and growing customer-centric programs and delivering results. With experience across private sector, consulting, and non-profit organizations, she has honed her skills in building partnerships and bringing groups together to solve challenges and gain consensus. In her current role as a Global Product Marketing Director at T. Rowe Price, she develops strategic, client-centric messaging for the firm’s key product launches and changes, and most recently managed communications for a series of changes to the firm’s $330 billion target date franchise.

By attending the She-Suite Marketing Leadership Panel, you will learn:

  • Tactical and strategic tips from local marketing leaders in different sectors
  • Real-world stories from top-level executives
  • Professional and personal advice for those moving up the corporate ladder
  • Leadership lessons from the best of the best

Many thanks to our event partner, Price Modern!

Event Details
Wednesday, March 29, 2023 | 6:00 – 8:00 pm
Price Modern | 2604 Sisson Street | Baltimore, MD 21211

Ticket sales will end two hours prior to the event’s start time. Non-members rate will increase 24 hours before the event.

Meet the Panel

Annie Milli
Executive Director, Live Baltimore
Annie Milli is the Executive Director of Live Baltimore, a nationally recognized, nonprofit residential marketing organization. Responsible for overseeing all operations, Annie drives Live Baltimore’s mission to increase the City’s population, leads fundraising, heads government relations, and engages with the Board of Directors. Since taking on the role in 2017, Annie has authored two strategic plans, launched a robust data analysis program, enacted a financial sustainability plan, and increased annual revenues by more than 70%. Having built her career in consumer advertising, Annie lends 20 years of marketing and communications experience to Live Baltimore. Annie previously held positions with Baltimore-based firms Siquis Ltd. and Eisner Communications. She has worked on accounts including US Airways, The Maryland Lottery, Marriott International, The National Aquarium in Baltimore, Bravo Health, Hooked On Phonics, the Lenox Corporation, and other notable brands.

Annie holds a BA in Advertising and Graphic Design from the Columbus College of Art and Design in Columbus, Ohio and an MS in Communication Management from Towson University in Maryland, where she has also taught as an adjunct communications professor. She is a graduate of the Leadership class of 2019. Annie lives with her husband and daughter in Northeast Baltimore City. She enjoys distance running, gardening, and channeling her excess creative energy into interior design projects.

Tierra BrownTierra Brown
Chief of Marketing Communications, Baltimore City Department of Recreation and Parks Innovative ideas, relentless execution, and a knack for making something out of nothing are what set Tierra Brown apart from her peers. Leveraging these qualities with nearly 20 years of marketing communications experience, she’s transformed brands in the healthcare technologies, energy and municipal industries. While most of her work is done behind the scenes, you may know her from the rebrand of the AFRAM festival, National Cherry Blossom Festival partner campaigns, or the reopening of Shake and Bake Family Fun Center. Tierra has produced award-winning creative and digital campaigns for her clients and prides herself on making industry-level marketing services and techniques obtainable for small and minority-owned businesses. Tierra is a proud resident of Baltimore City and passionate about serving her community. In her free time, she enjoys travel, spending time with family, and taking care of her Pomeranian, Lulu.

Sarah Quackenbush HeadshotSarah Quackenbush
Chief Strategy Officer, Harvey Agency
Sarah is an experienced marketing professional who has specialized in leading cross-functional teams, developing meaningful brand platforms, and creating strategic, measurable, and effective omnichannel marketing programs for clients in the CPG, Cannabis, Retail, Hospitality and Sports and Entertainment verticals. She has worked in various capacities in the marketing industry, and has held leadership positions in some of the region’s most recognized agencies, including Planit, Mindgrub, Havas and The Harvey Agency. In January, Sarah and her creative partner Jess Brown launched Coven, a strategic and creative studio designed to help brands and agencies grow.

Meet the Moderator

Kelly Nowlan
Global Product Marketing Director, T. Rowe Price
A veteran marketer and communications professional, Kelly Nowlan has built a successful track record of creating, managing and growing customer-centric programs and delivering results. With experience across private sector, consulting, and non-profit organizations, she has honed her skills in building partnerships and bringing groups together to solve challenges and gain consensus. In her current role as a Global Product Marketing Director at T. Rowe Price, she develops strategic, client-centric messaging for the firm’s key product launches and changes, and most recently managed communications for a series of changes to the firm’s $330 billion target date franchise.

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