Past Events

Speaker Series

AMA in the PM: The Unsold Mindset: Turning Your Authentic Qualities into Your Greatest Strengths

February 15, 2024 |
2 minute read

What if you never tapped into your greatest asset?

Seems counterintuitive, but we’re guilty of it all the time. The work comes in, changing processes, new technologies, and suddenly we forego our strengths and get caught up in the minutiae. 

As marketing professionals, we’re constantly adapting and embracing transformational shifts in the industry brought on by rapid technological changes. It’s evolving our job descriptions and skills requirements for a modern workforce and it can be overwhelming. By adopting a new mindset for professional growth and leading with authenticity, you could tap into your great strengths. In this AMA in the PM session, you’ll learn firsthand how to present your best self by embracing your authentic qualities.

Key takeaways include:

  • How to evolve your mindset to yield success
  • Techniques to foster your self-awareness
  • Finding valuable and supportive connections to achieve your personal goals

Virtual Event Details | Presentation and Q&A
Thursday, February 15, 2024 | 6:30 – 7:30 pm EST

You will receive an email 24 hours before the event with the Zoom meeting link and ID needed to join.

Ticket sales will end two hours prior to the event’s start time. Non-members rate will increase 24 hours before the event.

Meet the Speakers

Colin Coggins & Garrett Brown
Authors of The Unsold Mindset

Colin Coggins and Garrett Brown are the Wall Street Journal bestselling authors of The Unsold Mindset, longtime revenue leaders, practitioners, and professors of entrepreneurship. They met at enterprise software startup, Bitium, which they helped lead to an acquisition by Google. They teach at the University of Southern California’s Marshall School of Business, where the course they created, “Sales Mindset for Entrepreneurs,” has become one of the school’s most popular classes. They are also investors, startup advisors, and co-founders of Agency18, a firm that helps mission-driven companies adopt the Unsold Mindset. Sought-after as keynote speakers and guest lecturers, they love connecting with audiences from diverse industries, professions, and backgrounds. Learn more at


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