Hear from IBM-veteran and Vice President of Demand Generation and Growth Marketing Ann Boza-Lobo as she will discuss how Kyndryl created a human-focused approach and impactful services brand, and how the company has stood up a marketing function that’s changing the “norm” for services marketing.

AMA Baltimore’s latest programming series, Link+Think, offers highly interactive, deep-dive workshop environments built around a common interest or topic. Join our upcoming Women in Marketing Link+Think to discuss marketing issues, resources and tools which are unique to female marketers, and more.

In this AMA in the PM session, get an insiders’ look at how D.C. United is breaking the mold in professional sports marketing from becoming more strongly rooted in the Washington, D.C. community to modernizing its marketing approach to reach new audiences.

The 2022 MX Awards are now open for entries! Here are a few tips from past winners to help inspire your 2022 MX Awards entry.

AMA Baltimore’s latest programming series, Link+Think, offers highly interactive, deep-dive workshop environments built around a common interest or topic. Join our upcoming Non-Profit Marketing Link+Think to discuss marketing issues, resources and tools which are unique to non-profit organizations, and more.

AMA Baltimore’s latest programming series, AMA Executive Roundtable, offers senior-level marketers the chance to explore pressing issues, share real world experiences, and solve today’s marketing problems. Join our AMA Executive Roundtable and enter a room of like-minded professionals dedicated to working together to provide solutions.

Local female marketing powerhouses will offer their perspectives on what it takes to be a marketing leader and share their journeys to the C-Suite in this upcoming She-Suite Marketing Leadership Panel. Gain exclusive industry insights on everything from key marketing trends to effective ROI measurement to the latest audience connection strategies.

AMA Baltimore’s latest programming series, Link+Think, offers highly interactive, deep-dive workshop environments built around a common interest or topic. Join our upcoming Women in Marketing Link+Think to discuss marketing issues, resources and tools which are unique to female marketers, and more.

Digital marketers are being stretched in various directions, but what if they could gain the right insights to work smarter not harder? In this AMA in the PM event, we’ll move backwards through users’ experience, upwards through the funnel, with a total focus on the most important elements in the most important places. Ultimately, going to start from the end because optimizing at the very bottom of the funnel is the fastest way to drive impact.

AMA Baltimore’s latest programming series, Link+Think, offers highly interactive, deep-dive workshop environments built around a common interest or topic. Join our upcoming Non-Profit Marketing Link+Think to discuss marketing issues, resources and tools which are unique to non-profit organizations, and more.