B2B Marketing Archives - AMA Baltimore

The Human Element: Why In-Person Events Remain Marketing Gold in a Digital Age

Nicole Haslip
April 14, 2025
5 minute read

Discover why in-person events are more vital than ever for B2B success. Explore proven strategies to elevate your event marketing ROI and accelerate business growth.

Integrating Video into B2B Marketing: How Welldoc Fills the Sales Funnel for Its BlueStar App

AMA Baltimore
December 10, 2018
4 minute read

AMA Baltimore

Video is arguably the fastest-growing marketing trend. AMA Baltimore spoke with Welldoc, a digital health company headquartered in Columbia, MD, about their product, BlueStar and how they integrate video into their B2B strategy.

Euler Hermes’ Project Wolfpack: B2B Lead Generation Success

AMA Baltimore
April 19, 2017
4 minute read

AMA Baltimore

The marketing team at Euler Hermes North America, an insurance company specializing in trade credit insurance, faced the challenge of generating leads head-on.

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