Mission-driven marketing is more than a marketing trend. It is a smart business decision, especially to companies marketing to millennials. At a recent AMA in the AM, The National Aquarium spoke to attendees about their marketing campaigns, how to make an impact with your brand, and more.
Having an effective PR strategy is more important today than ever before. We interviewed some of Baltimore’s industry leaders in public relations to find out their tips on how to manage crisis situations, deliver effective messages, and more.
AMA Baltimore had a fantastic 2018. In this post, we recap the great events, original content, and people who made an impact on our marketing community. Learn more about our Chapter and the ways you can get involved with AMA Baltimore in 2019.
At our AMA in the PM on November 15th, Brad Downs, VP of Marketing for the Baltimore Ravens, addressed the challenges the marketing team faces and shared a few insights on how they engage with their audience.
Corporate Social Responsibility is an important deciding factor for consumers and job seekers today. Anne Rubin, VP of Collegiate Relations for AMA Baltimore shares her tips on how to establish an effective program in your workplace.
A great marketing book sticks with you days, weeks, even months after finishing it. This Is Marketing: You Can’t Be Seen Until You Learn to Be Seen by Seth Godin is a great marketing book that can help and inspire marketers at all levels.
Stan Phelps, author and founder of PurpleGoldfish.com spoke at our recent AMA in the PM at Price Modern. Attendees learned how to embrace their flaws and amplify their weirdness to make them stand out in business. Missed the event? We share our three takeaways from the event.
Social media is an important element to help you achieve your marketing objectives. Here are 9 steps to master a successful social media strategy.