Blog

creating virtual communities

The effects of the COVID-19 shutdown are impacting the way businesses engage with their audiences. Creating virtual communities is one way to stay connected.

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Air Force major and public affairs instructor, Katie Cousins shares the Sight Model, a reverse engineer concept to evaluate the impact of marketing and communications campaigns.

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Budget is a top challenge for non-profit marketers. Shawn Herne, Executive Director at The Babe Ruth Birthplace Museum, shares a few tips about budget, ROI, and more.

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Year in Review: AMA Baltimore’s 2019 Edition

2020 is right around the corner, so we decided to review the past year. Take a look at the AMA Baltimore 2019 events and content, learn about upcoming opportunities, and more.

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Generation Z is on its way to becoming the largest generation in the US. We interviewed CEO and author, Sarah Weise to learn more about Gen Z, how they impact marketing, and more.

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As AI continues to grow, marketers are evaluating voice search. We spoke with Daniel Bliss from Mindgrub about voice search marketing, how people use it, and more.

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As marketing evolves, agencies should position themselves to become an extended part of their client’s team. Create strategic client relationships and more with these tips.

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At our November AMA in the PM, Abbi Ludwig, Director of Marketing at Port Discovery, shared her insights on messaging, collaboration, and more.

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Marketing is about problem solving and building your community. Coyle Studios shares a few tips on creating inspiring content through visuals.

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You need to use both print and digital communications to make your marketing campaigns effective. HBP shares tips to help your print campaigns succeed.

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