Past Events

AMA in the PM: 75 Years of Wine: A Tasting and History of Boordy Vineyards

At our upcoming AMA in the PM event, we’ll be joined by James Prichard, Director of Winery Sales & Marketing at Boordy Vineyards, for a must-attend unique wine tasting experience. Event includes a virtual wine tasting with an overview on each wine, food pairings, tasting notes, and more.

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In this AMA in the Afternoon session, we’ll uncover how Outback Steakhouse and its agency Response Labs utilized the RFM (Recency, Frequency, & Monetary) data model to increase the value of promotional emails. They’ll share an overview of their situation and strategy, show key results from integrating RFM into email and share how they extended this data model in Outback’s overall marketing strategy.

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AMA in the Afternoon: Rebranding with a Local-First Approach

Hear how Baltimore’s largest headquartered bank, Howard Bank, underwent their rebranding process by taking an inside out approach at this upcoming AMA in the Afternoon session. They’ll share how an organization can engage stakeholders, develop a compelling story, and leverage your community to accomplish a successful rollout.

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Link+Think: Non-Profit Marketing

AMA Baltimore’s latest programming series, Link+Think, offers highly interactive, deep-dive workshop environments built around a common interest or topic. Join our Non-Profit Marketing Link+Think to discuss marketing issues, resources and tools which are unique to non-profit organizations, and more.

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AMA in the Afternoon: Intellectual Property Issues That Arise in Marketing

Join us for this special AMA in the Afternoon session as Venable Partner Meaghan Kent will teach you how to spot and address common copyright, trademark, and intellectual property issues that are not intuitive and may get overlooked by marketing departments.

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AMA in the PM: Cheers: A Case Study in Craft Beer Marketing in 2020

DuClaw Brewing Company will discuss how they are taking strategic thinking to new heights with award winning marketing and collaborations that continue to cultivate ongoing customer relationships, build brand equity, support remote sales team and more during a global pandemic.

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Marketing It Forward 5K

Celebrate AMA Marketing Week with a special virtual 5K walk/run to raise funds for our Eileen Gwin Undergraduate Marketing Scholarships in order to provide resources and opportunities all marketers need to be successful — including future marketers.

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Link+Think: Non-Profit Marketing

AMA Baltimore’s latest programming series, Link+Think, offers highly interactive, deep-dive workshop environments built around a common interest or topic. Join our Non-Profit Marketing Link+Think to discuss marketing issues, resources and tools which are unique to non-profit organizations, and more.

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35th Annual AMA Baltimore MX Awards

Join AMA Baltimore at our 35th Annual MX Awards for an evening of achievement for a special program with the region’s leading creatives—the people who represent true marketing excellence.

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Link+Think: Non-Profit Marketing

AMA Baltimore’s latest programming series, Link+Think, offers highly interactive, deep-dive workshop environments built around a common interest or topic. Join our Non-Profit Marketing Link+Think to discuss marketing issues, resources and tools which are unique to non-profit organizations, and more.

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