Past Events

AMA in the PM: Marketing to Small Businesses with a Customer-Centric Approach

In this AMA in the PM, Jacquelyn Zichos, Senior Marketing Specialist at Baltimore Gas and Electric (BGE), will discuss how the utility’s customer-first approach, grounded in extensive, ongoing research, has kept energy efficiency top-of-mind and supported small business customers throughout the pandemic.

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Link+Think: Non-Profit Marketing

AMA Baltimore’s latest programming series, Link+Think, offers highly interactive, deep-dive workshop environments built around a common interest or topic. Join our Non-Profit Marketing Link+Think to discuss marketing issues, resources and tools which are unique to non-profit organizations, and more.

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AMA in the PM: Leading in a Social World

Our world is socially connected in digital spaces like never before. In our upcoming AMA in the PM program, Aaron Templer, will debut his new book, “Leading in a Social World,” sharing an unexpected look at social media through the lens of leadership. Learn how to use leadership acumen to build groups of people who give back to you, your brand, and your cause.

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Link+Think: Women in Marketing

AMA Baltimore’s latest programming series, Link+Think, offers highly interactive, deep-dive workshop environments built around a common interest or topic. Join our upcoming Women in Marketing Link+Think to discuss marketing issues, resources and tools which are unique to female marketers, and more.

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Link+Think: Women in Marketing

AMA Baltimore’s latest programming series, Link+Think, offers highly interactive, deep-dive workshop environments built around a common interest or topic. Join this upcoming Women in Marketing Link+Think to discuss marketing issues, resources and tools which are unique to female marketers. Come ready to talk about hot topics such as hiring for fit or talent and “quiet quitting.”

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AMA in the PM: Pink Goldfish 2.0: Defy Normal and Exploit Imperfection

True differentiation in business is rare. We are now living in an age of equivalency. Businesses need to find ways to stand out. In this presentation, keynote speakers and authors Stan Phelps and David Rendall will debut their new book, “Pink Goldfish 2.0,” and walk us through the eight ways to defy normal and exploit imperfection in business.

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AMA in the PM: DEI in Marketing: How We Can Do Better

As marketers, it’s our job to tell stories – from any and everyone. How can we say we’re accurately portraying our target audience if we’re excluding key demographics of them? Our panel will share insights on the importance of a diverse hiring committee and candidates, DEI training and practices that will help companies do better, and more.

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AMA in the PM: Can You Hear Me?

With voice and audio marketing strategies becoming increasingly essential, how can brands market their products and services to consumers in a more meaningful way? This AMA in the PM panel event will offer different perspectives on how brands are leveraging voice and audio as a part of their holistic marketing strategies to engage differently with consumers today from leading subject matter experts from Google and Pandora.

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Link+Think: Women in Marketing

AMA Baltimore’s latest programming series, Link+Think, offers highly interactive, deep-dive workshop environments built around a common interest or topic. Join our upcoming Women in Marketing Link+Think to discuss marketing issues, resources and tools which are unique to female marketers, and more.

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AMA in the Afternoon: How to Succeed As Marketers in a Post-Pandemic World

Shifts in consumers’ media consumption have greatly accelerated during the pandemic. CMOs have had to react quickly while facing shrinking budgets and yet, left with higher expectations to deliver measurable results. In this AMA in the Afternoon session, you’ll uncover how drastic these shifts are and how you can best prepare for the new normal.

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