True differentiation in business is rare. We are now living in an age of equivalency. Businesses need to find ways to stand out. In this presentation, keynote speakers and authors Stan Phelps and David Rendall will debut their new book, “Pink Goldfish 2.0,” and walk us through the eight ways to defy normal and exploit imperfection in business.
As marketers, it’s our job to tell stories – from any and everyone. How can we say we’re accurately portraying our target audience if we’re excluding key demographics of them? Our panel will share insights on the importance of a diverse hiring committee and candidates, DEI training and practices that will help companies do better, and more.
With voice and audio marketing strategies becoming increasingly essential, how can brands market their products and services to consumers in a more meaningful way? This AMA in the PM panel event will offer different perspectives on how brands are leveraging voice and audio as a part of their holistic marketing strategies to engage differently with consumers today from leading subject matter experts from Google and Pandora.
AMA Baltimore’s latest programming series, Link+Think, offers highly interactive, deep-dive workshop environments built around a common interest or topic. Join our upcoming Women in Marketing Link+Think to discuss marketing issues, resources and tools which are unique to female marketers, and more.
Shifts in consumers’ media consumption have greatly accelerated during the pandemic. CMOs have had to react quickly while facing shrinking budgets and yet, left with higher expectations to deliver measurable results. In this AMA in the Afternoon session, you’ll uncover how drastic these shifts are and how you can best prepare for the new normal.
Local industry subject matter experts will provide their perspectives and insight on one of the hottest topics on everyone’s mind, user experience. Join us in this upcoming User Experience panel discussion to learn about how user experience has changed the way websites are designed, talk about best practices, and what you can do to drive a deeper level of engagement with visitors on your site.
AMA Baltimore’s latest programming series, Link+Think, offers highly interactive, deep-dive workshop environments built around a common interest or topic. Join our Non-Profit Marketing Link+Think to discuss marketing issues, resources and tools which are unique to non-profit organizations, and more.
Join your fellow marketing pros at our upcoming #AMAMingle: Innovation Lab Edition with Abel Communications. This virtual networking opportunity is a great chance for you to connect with other local professionals, meet new people, and enjoy some much needed reprieve during this uncertain time.
AMA Baltimore’s latest programming series, AMA Executive Roundtable, offers senior-level marketers the chance to explore pressing issues, share real world experiences, and solve today’s marketing problems. Join our AMA Executive Roundtable and enter a room of like-minded professionals dedicated to working together to provide solutions.