Speaker Series

Our monthly speaker series events (AMA in the AM, AMA in the Afternoon, and AMA in the PM) provide the opportunity to hear presentations by leading industry experts and forward-thinking corporate marketers. Whether the topic is content marketing, branding, or how Under Armour is getting it done, attending these dynamic programs are a guaranteed way to learn something new, experience an “ah-ha” moment or answer some of your marketing questions. We have a long tradition of bringing the industry’s movers and shakers to you with events that have featured Hootsuite, Coca-Cola, Pandora Internet Radio, Sylvan Learning, IBM, the Baltimore Ravens, Constellation, Chick-fil-A, Horseshoe Casino Baltimore, and more.

Oct

AMA in the PM: Improve Your Marketing with Improv

In this AMA in the PM session, Josh Golden, President and Chief Creative Officer at Yes&, has ported his improv training to the world of marketing and advertising. He’s helped his team of extroverts and introverts alike learn how to see the possibilities in any scenario, to embrace the incongruous, and to welcome the twists we so often resist. In this hands-on and on-your-toes session, Josh will provide specific techniques you can use to get—and stay—unstuck.

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Oct

AMA in the Afternoon: 5 Steps to Build Data-Driven Video Strategies

Video is a dynamic medium that can elevate and amplify your brand and reach. With customers consuming an incredible amount of video, creating an effective video marketing strategy is imperative to your overall marketing strategy. In this AMA in the Afternoon session, you’ll learn how integrating customer data into your video strategy will help you understand the entire buyer journey and improve overall marketing performance.

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